One thing that affects the outcome of email marketing is the reputation of the sender. Reputation is everything when it comes to emailing due to spam laws, black lists, junk mail filters, etc. Majon has stayed ahead in the game by discovering new improved ways to increase deliverability for their customers’ email ad campaigns.
Emails must actually be delivered to the inbox before they can get response, whether that response is a click through to a website, a phone call, a subscription or some other type of response. Once delivered, it’s crucial to grab the reader’s attention and keep it long enough to encourage a positive response.
“With an improved format of sending, our emails are now seeing even better deliverability than ever before. This increases the likelihood that our emails will land in the inbox instead of the spam box,” states Matthew Hesser, President of Majon International.
So what sets Majon apart when it comes to email marketing? One thing is the company’s guarantee to all email marketing and advertising clients. When someone uses Majon’s Targeted Email Marketing Service, the client is guaranteed to receive at least an eight percent click through rate for all targeted email categories. Many clients find that the service sometimes renders an even higher rate, sometimes as much as fifteen percent with some email ad campaigns. For a minimum email ad campaign of 50,000 targeted emai being sent that would mean a minimum click-thru of 4000 and up to as many as 7500 potential new clients for a client of Majon’s targeted email advertising service.
Majon uses “safe email marketing” practices to ensure that the clients will not receive complaints or threats to shut down their website. Majon only sends emails to double opt-in subscribers on targeted lists to ensure the best quality and most effective email campaigns possible. Majon’s elite email lists are meticulously maintained with new subscribers being added every day. Majon also has over 75 different targeted categories of interest levels in their database.
Hesser says, “Recent Targeted categorization changes of their email lists yields better results, and our customers can choose which categories to target with every email campaign. It’s not rocket science, but we have the research and experience over many years to discover the best methods to reach potential buyers by email.”
Visit the Web address below for more information about Majon International and its Targeted Email Marketing opportunities:
http://www.majon.com/emailadvertising
For an interview or more information, please contact Matthew Hesser by phone at 1-805-270-5585 or by email: matthewh@majon.com
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