We asked Sebina about her experience working as the protagonist for Bob Giraldi: “Working with Bob was one of the most important roles of my career. It was my first time playing the lead in an American TV commercial. My work with Bob has been meticulous and a great learning experience. The commercial is for the marketing of a life insurance company. Bob wanted to connect the audience with the company through an idea that was simple, straightforward, but at the same time had a great emotional impact and complexity that made it a tough undertaking. I found his creative solution absolutely ingenious and very appealing. The commercial is about all those things that money can’t buy, just like life.
We can only agree with Sebina and with the beautiful reflections she gave us! For more stay tuned!
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